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It.s.nough to say that snap backs now have an importance when it didn't matter back in the day. The Nike capture of soon-to-be superstar basketball protege Michael Jordan from rivals Adidas in 1984 proved to be a huge turning point, as Nike dominated the urban street wear sneaked market in the late 1980s and early 1990s. citation needed Other clothing brands such as Reebok, Kangol, Fifa, Champion, Carhartt, and Timberland were very closely associated with the hip hop scene, citation needed particularly on the East coast with hip

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